Starbucks recently released a corporate brand logo redesign. Oh sure, Howard Schultz says the new design seeks to reflect brand evolution by "honoring our deep coffee heritage while allowing us to grow in exciting new ways."But we here in our city know the real truth. Starbucks was facing legal pressure for trademark infringement against our local boba tea shop. Way to go, Nine Street! Don't allow yourselves to be robbed of the fruit of your labors in creativity and innovation.
3 comments:
oh nine street. how i miss your almond boba. and the niu rou bings across from you.
for the record...i had a starbucks latte last week in a cup with the new logo. i like it. :)
there is a Starbuck now in your city?
when i first saw the pic on my little smartphone screen, my first reaction was, "what?? that's the new starbucks logo? that doesn't make sense! ;)"
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